Right Content. Right Audience. Smartly Automated.

Join us at the NAB 2025 Show in Las Vegas, where we’ll transform how you connect the right content with the right audience.

Mediagenix Ratings Artist

Instant, AI-powered performance predictions for all content types and target demographics.
 
  • Steer clear of ineffective programming decisions and suboptimal content scheduling.
  • Directly influence ad revenue, and avoid compensation for overestimations.
 
Mediagenix Ratings Artist instantly and accurately provides predictive analytics and scoring for all content types, with dedicated predictions per target demographic. This award-winning AI tool utilizes state-of-the-art machine learning models trained on rich historical data infused with content and context metadata.
Mediagenix Artist Illustration

The Mediagenix Ratings Artist advantage

Traditionally, consumer intelligence teams rely on running average analyses to predict future ratings. Mediagenix understands this is cumbersome, time-consuming and prone to errors.

  • Save time and resources: Free up your team for higher-level analysis.
  • Optimize scheduling: Make data-driven decisions for peak viewership.
  • Maximize ad revenue: Confidently negotiate based on accurate forecasts.
  • Our collaboration with Talpa Network’s Consumer Intelligence team yielded an ML model engineered to perfection, boasting exceptional accuracy across various content types and target demographics.

 

Mediagenix Ratings Artist:

  • Eliminates the need for manual estimation
  • Offers dedicated predictions per target demographic
  • Leverages ML for superior accuracy, resulting in a 70% FTE enablement
  • Adapts swiftly to last-minute schedule and contextual changes
  • Customizable for all content types and target demographics
Mediagenix Artist Illustration

The Mediagenix advantage

  • Seamless Integration – Ratings Artist seamlessly integrates into existing workflows with the Mediagenix Platform. Each morning, the system updates predictions for up to 90 days in advance, ensuring proactive decision-making.
  • Human-in-the-loop approach – At Mediagenix, we prioritize a human-in-the-loop approach. While our ML model generates highly accurate predictions, our users retain the autonomy to override them based on their domain expertise.
  • Empowering users with BI Studio – BI Studio empowers users with robust analytics tools to analyze past and future ratings comprehensively. Qualitative data assets and iterative KPI visualizations aid in evaluating channel performance and content lifecycle.
  • Transparent performance monitoring – Our dashboards offer insights into individual predictions and confidence scores, preventing an ML black-box situation. Users can monitor the ML model’s performance with ease.

Insights

Get inspired

06 Apr. 2025 – 09 Apr. 2025

NAB Show 2025

Join us at the NAB 2025 Show in Las Vegas, where we’ll transform how you connect the right content with the right audience.

NAB Show 2025

06 Feb. 2025

The Content Value Management Challenge

Watch this 30-minute webinar to discover the essential tools and tactics media companies need to optimize content preparation and distribution for maximum Content Lifetime Value.

The Content Value Management Challenge

28 Jan. 2025

Mediagenix Powers Seamless Business and Content Management Integration for France Télévisions

Brussels – January 28th, 2025 – Mediagenix, a leader in software solutions for content strategy, value management, and scheduling, has today announced a successful deployment for France’s leading public service broadcaster, France Télévisions.

Mediagenix Powers Seamless Business and Content Management Integration for France Télévisions

14 Jan. 2025

The Content Scheduling Challenge

Nick Moreno on the need for a flexible, “Best of Breed” approach to media supply chains, combining specialized solutions that are interconnected for greater responsiveness.

The Content Scheduling Challenge

19 Dec. 2024

Mediagenix Welcomes Bruno Langlais as Business Development Manager, North America

Brussels, Dec. 17, 2024 — Mediagenix, a leader in software solutions for content strategy, content value management, and content scheduling, announces the appointment of Bruno Langlais as Business Development Manager for North America. With over 25 years of experience driving sales strategy in the media and entertainment industry, Bruno will play a key role in further positioning Mediagenix as a trusted partner for broadcasters, streaming platforms, and content creators.

Mediagenix Welcomes Bruno Langlais as Business Development Manager, North America

16 Dec. 2024

The Next Frontier of Content Scheduling

Mediagenix has launched a series of webinars to delve into the intricacies of the content lifecycle. The first session zeroed in on content scheduling, featuring insights from Mediagenix experts Michel Beke, Nick Moreno, and Nikias Arts.

The Next Frontier of Content Scheduling

03 Dec. 2024

The Content Scheduling Challenge

Watch this 30-minute webinar video and learn how you can boost programming speed and agility for maximum audience engagement across platforms.

The Content Scheduling Challenge

28 Nov. 2024

Nayla Nassar on the transformation of broadcasters to embrace the streaming era

As the world shifts to digital-first media consumption, traditional broadcasters are undergoing a monumental transformation to thrive in the streaming era. Nayla Nassar, Strategic Account Manager for Mediagenix, sheds light on how broadcasters are evolving their content strategies now that viewers expect seamless on-demand content. Here’s a closer look at the pillars of this transformation.

Nayla Nassar on the transformation of broadcasters to embrace the streaming era

26 Nov. 2024

Talpa Network Transitions to Mediagenix SaaS Platform for Advanced Content Strategy and Scheduling

Brussels – November 25th, 2024 – Talpa Network, the privately-owned Dutch media conglomerate, has completed a comprehensive cloud migration to Mediagenix’s SaaS platform. This marks the start of a transformative investment that introduces a myriad of innovative capabilities for the optimization of Talpa Network’s content and channel management.

Talpa Network Transitions to Mediagenix SaaS Platform for Advanced Content Strategy and Scheduling

18 Nov. 2024

Beyond the Silos: Automating Content Scheduling Across All Linear Scenarios

This white paper on the Content Scheduling Challenge — by Fred Dawson in partnership with Mediagenix — explores essential strategies for broadcasters seeking to optimize content scheduling across platforms with greater speed and agility.

Beyond the Silos: Automating Content Scheduling Across All Linear Scenarios

16 Sep. 2024

What Media Companies Can Do to Become More Data-Driven, Automated, and Connected

How mature are media companies in adopting data-driven decision-making? How many media companies have a structured approach to automation? How well-connected are the systems within media organizations? What percentage of media companies have fully integrated strategies for automation, data, and connectivity?

What Media Companies Can Do to Become More Data-Driven, Automated, and Connected

13 Sep. 2024 – 16 Sep. 2024

IBC 2024

At IBC 2024 as not seen on TV: Smart content solutions to strategize, manage, and engage. They run so smoothly that they go unnoticed by the viewer.

IBC 2024

10 Sep. 2024

From Waste to Value: The Benefits of Enhancing Content Value Management

In this white paper, management consultant and L6S Black Belt Gijsbert Voorneveld takes the reader on a journey to explore how content value processes are typically organized and how they can be improved most effectively using Lean Six Sigma.

From Waste to Value: The Benefits of Enhancing Content Value Management

02 Jul. 2024

Your content lifecycle. Lean. Smart.

Corporate brochure — Read all about smart content solutions for audience engagegement and content lifetime value. To strategize. Manage. Engage.

Your content lifecycle. Lean. Smart.

29 May. 2024 – 31 May. 2024

BroadcastAsia 2024

A eye-opening journey through the content lifecycle. It will rock the way you connect the right content with the right audience. You will discover how to strategize, manage, and schedule your content in new, collaborative, and data-driven ways. The tools are stunning; the content returns are beyond expectations.

BroadcastAsia 2024

The best of both worlds: modularity and integration

The three Mediagenix solutions—Strategize, Manage, Engage—follow the content lifecycle from beginning to completion. They are standalone SaaS suites with capabilities that complement each other like building blocks.
While each SaaS suite can operate independently, they are also pre-integrated with the Mediagenix Platform to boost workflow efficiency and create a unified data foundation.

  • Manage

    Manage content value as one team. Streamline collaborative workflows that transcend company boundaries. Stay on the same page, with one source of truth.

  • Engage

    Optimize audience engagement across on-demand, FAST, linear, and social channels with multiplatform scheduling efficiency, smart automation and integrated reporting.

Get the answers

Let’s talk about how you can make your content work smarter, get everyone in sync, do more with less, expand your reach, and stay ahead of changes.