Strategize

Strategize your content lifecycle

Maximize your content returns proactively. Match content supply and demand for maximum impact.

  • Strategic planning / Content budgeting
  • BI Studio
  • Ratings Artist

Proud partner in helping 180+ media groups grow

  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image

How can I make my content work smarter?

  • Delve into the untapped potential of your content with total visibility on trends, rights usage, financial metrics, and performance predictions.
  • Achieve substantial efficiency gains.
  • 31% Efficiency gain in the Strategic Planning Process
  • 44% Reduction in total processing time
  • 6.8 days Efficiency gain per title processed

Here’s just what you need:

  • High-level content-centric scenarios
  • Multiple budget scenarios for optimal decision-making and efficiency
  • Strong simplification of the long-term planning process
  • One-click handover from strategy to long-term planners
  • TRP forecasts by AI/ML for transmissions, ads and promos
  • Human in the loop: experts can override AI
  • Everything to create and share dashboards
  • Easy and timely access to insights and benchmarks

Your tools to do the right things (and do things right)

  • Strategic Planning / Content Budgeting

    Channel manager’s tool for crafting high-level content-centric scenarios that align audience engagement with business objectives and provide a seamless handoff to long-term scheduling.

  • Ratings Artist

    Award-winning AI/ML-toolthat instantly and accurately provides predictive analytics and scoring for all content types, with dedicated predictions per target demographic.

  • BI Studio

    Self-service business intelligence (BI) app for real-time content and audience intelligence, closing the loop between operational KPIs and the strategic plan.

  • Schedule Gallery

    Easy, customized views of real-time scheduling.

Plan ahead to get more out of your content

Our solution lets you use insights about your content and audience to decide what to do next, plan your budget, and predict outcomes. And with just one click, those plans go straight to the teams that make things happen.

  • 70% FTE enablement predicting ratings with Ratings Artist
  • 30% Higher accuracy of rating predictions

Insights

Get inspired

Explore all insights

27 May. 2025 – 29 May. 2025

BroadcastAsia 2025

Join us at the BroadcastAsia in Singapore, May 27 – 29 (booth 5C1-4).  Discover innovative, data-driven, and automated ways to strategize, manage, schedule and personalize your content — effortlessly and collaboratively.

BroadcastAsia 2025

14 Apr. 2025

Mediagenix Wins Multiple Awards at 2025 NAB Show with Humanized Semantic Search, Scheduling Automation and Strategic (Content) Planning

Mediagenix has been recognized for its pioneering advancements in media technology, earning three prestigious awards at the 2025 NAB Show.

Mediagenix Wins Multiple Awards at 2025 NAB Show with Humanized Semantic Search, Scheduling Automation and Strategic (Content) Planning

07 Apr. 2025

SKY+ and DGO consolidate the premium experience for their users with AI from Mediagenix and Spideo to offer personalized content and live TV recommendations

DIRECTV Latin America and SKY Brasil’s streaming platforms have incorporated innovative technological solutions to enhance the curation of their extensive content portfolio.

SKY+ and DGO consolidate the premium experience for their users with AI from Mediagenix and Spideo to offer personalized content and live TV recommendations

06 Apr. 2025 – 09 Apr. 2025

NAB Show 2025

We had a fantastic time at the NAB 2025 Show in Las Vegas, where we showcased how to revolutionize connecting the right content with the right audience. Attendees discovered innovative, data-driven, and automated solutions to effortlessly and collaboratively strategize, manage, schedule, and personalize content.

NAB Show 2025

18 Nov. 2024

Beyond the Silos: Automating Content Scheduling Across All Linear Scenarios

This white paper on the Content Scheduling Challenge — by Fred Dawson in partnership with Mediagenix — explores essential strategies for broadcasters seeking to optimize content scheduling across platforms with greater speed and agility.

Beyond the Silos: Automating Content Scheduling Across All Linear Scenarios

16 Sep. 2024

What Media Companies Can Do to Become More Data-Driven, Automated, and Connected

How mature are media companies in adopting data-driven decision-making? How many media companies have a structured approach to automation? How well-connected are the systems within media organizations? What percentage of media companies have fully integrated strategies for automation, data, and connectivity?

What Media Companies Can Do to Become More Data-Driven, Automated, and Connected

Frequently Asked Questions

    • With capabilities for crafting high-level content-centric scenarios
    • With a central platform for content budgeting and budget scenarios & forecasts
    • A content-centric approach, instead of focusing the offering on specific platforms and publications
    • A data-driven content lifecycle
    • Strong rights verification capabilities
    • Visualization, tracking, and decision-making capabilities across platforms
    • Instant and accurate predictive analytics and scoring for all content types, with dedicated predictions per target demographic.
    • Accurate budget forecasting & tracking
    • Clear view of content lifecycles & strategies
    • Clear view of costs, payment schedules, amortizations, and asset usability dates
    • Control and real-time visibility of content performance
    • Deep insights with easy reports and BI dashboards
    • Dedicated analytics data source
    • Dedicated database

Get the answers

Let’s talk about how you can make your content work smarter, get everyone in sync, do more with less, expand your reach, and stay ahead of changes.

The best of both worlds: modularity and integration

The three Mediagenix solutions — Strategize, Manage, Engage — follow the content lifecycle from beginning to completion. They are standalone SaaS suites with capabilities that complement each other like building blocks.
While each SaaS suite can operate independently, they are also pre-integrated with the Mediagenix Platform to boost workflow efficiency and create a unified data foundation.

  • Manage

    Manage content value as one team. Streamline collaborative workflows that transcend company boundaries. Stay on the same page, with one source of truth.

  • Engage

    Optimize audience engagement across on-demand, FAST, linear, and social channels with multiplatform scheduling efficiency, smart automation and integrated reporting.