The Content Lifecycle Revisited

Secure your spot now for three live webinars as we explore the vast potential for transformative improvements.

What is the Future of FTA? Dan Meyer at Nextv Series Europe

How can Free-to-Air (FTA) services increase their share of digital viewing time and grow a BVOD service? On 11 May, MEDIAGENIX Sales Manager Dan Meyer will join a panel of experts to discuss the future of FTA in a world with free streaming apps.

At Nextv Series Europe in Prague, MEDIAGENIX Sales Manager Dan Meyer was on a panel of experts discussing the role of Free-to-Air broadcasters in the streaming landscape.

How can FTA increase their share of digital viewing time? How can organizations grow a BVOD service in practice? And what’s the future of FTA in a world with free streaming apps? These are the kind of questions the panel tried to answer in this discussion moderated by journalist Julian Clover.

Joined Dan on the panel: 

  • Jan Vlček, Group Revenue Officer for CME
  • Grigory Lavrov, VP Trade Marketing and FTA channels in CEE & MENAT for Warner Bros. Discovery
  • Bjarne Andre Myklebust, Head of Distribution for NRK
  • Jan Maxa, Director, Content Development and New Media for Česká televize  

Nextv Series Europe is a Dataxis conference revolving around innovation and transformation in the media industry. It regroups TV industry professionals from Europe to discuss the newest business trends and key challenges faced in this industry. Read more.

 

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"Doing things right with content is important, but doing the right thing is critical."

At IBC 2024, Mediagenix CEO Fabrice Maquignon and Ivan Verbesselt, Chief Strategy and Marketing Officer, were interviewed by Martin Redhead, IABM Research Lead, following Mediagenix's win of the BaM Award for Mediagenix Strategic Planning.

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The content scheduling challenge