The Content Lifecycle Revisited

Secure your spot now for three live webinars as we explore the vast potential for transformative improvements.

“Doing things right with content is important, but doing the right thing is critical.”

At IBC 2024, Mediagenix CEO Fabrice Maquignon and Ivan Verbesselt, Chief Strategy and Marketing Officer, were interviewed by Martin Redhead, IABM Research Lead, following Mediagenix's win of the BaM Award for Mediagenix Strategic Planning.

Hear their insights on a holistic approach to content lifecycle management and the importance of establishing a data-driven content lifecycle before placing overly high short-term expectations on AI and ML.

Insights

Get inspired

19 Dec. 2024

Mediagenix Welcomes Bruno Langlais as Business Development Manager, North America

Brussels, Dec. 17, 2024 — Mediagenix, a leader in software solutions for content strategy, content value management, and content scheduling, announces the appointment of Bruno Langlais as Business Development Manager for North America. With over 25 years of experience driving sales strategy in the media and entertainment industry, Bruno will play a key role in further positioning Mediagenix as a trusted partner for broadcasters, streaming platforms, and content creators.

Mediagenix Welcomes Bruno Langlais as Business Development Manager, North America

16 Dec. 2024

The Next Frontier of Content Scheduling

Mediagenix has launched a series of webinars to delve into the intricacies of the content lifecycle. The first session zeroed in on content scheduling, featuring insights from Mediagenix experts Michel Beke, Nick Moreno, and Nikias Arts.

The Next Frontier of Content Scheduling

28 Nov. 2024

Nayla Nassar on the transformation of broadcasters to embrace the streaming era

As the world shifts to digital-first media consumption, traditional broadcasters are undergoing a monumental transformation to thrive in the streaming era. Nayla Nassar, Strategic Account Manager for Mediagenix, sheds light on how broadcasters are evolving their content strategies now that viewers expect seamless on-demand content. Here’s a closer look at the pillars of this transformation.

Nayla Nassar on the transformation of broadcasters to embrace the streaming era

26 Nov. 2024

Talpa Network Transitions to Mediagenix SaaS Platform for Advanced Content Strategy and Scheduling

Brussels – November 25th, 2024 – Talpa Network, the privately-owned Dutch media conglomerate, has completed a comprehensive cloud migration to Mediagenix's SaaS platform. This marks the start of a transformative investment that introduces a myriad of innovative capabilities for the optimization of Talpa Network’s content and channel management.

Talpa Network Transitions to Mediagenix SaaS Platform for Advanced Content Strategy and Scheduling

06 Nov. 2024

Mediagenix Survey Shows 55% of Media Companies Struggle with Automation and System Connectivity

MBC Group Champions Smarter Workflows to Secure the Future of Media

Mediagenix Survey Shows 55% of Media Companies Struggle with Automation and System Connectivity