The Content Lifecycle Revisited
Unlock Exclusive Access: Watch Our ‘Content Lifecycle Revisited‘ Webinar Series!
Register now to gain instant access to three expert-led recorded webinars. Follow the natural journey of content, from strategy and value management to scheduling, and discover powerful ways to optimize and transform your approach. Don’t miss out, sign up today
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49% of media organizations apply data-driven decision-making poorly
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67% lack a structured automation policy
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48% are not systematically connecting their core systems
Proud partner in helping 180+ media groups grow
Are media companies missing out on transformative improvements?
The results of our M-Connect 2024 survey
This industry is waking up to a surprising reality: many media organizations are still grappling with significant challenges in fully adopting data-driven decision-making, automation, and connectivity
Watch this 6-minute introductory video featuring Ivan Verbesselt, Chief Strategy and Marketing Officer at Mediagenix, as he unveils the key findings from our recent survey.
What you will learn:
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How to rethink the content lifecycle — Understand why now is the time to innovate and optimize every stage of the content lifecycle—from planning to distribution and audience engagement.
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How to transform — In this three recorded webinars series, we will follow the content on its natural course from strategy and content value management to scheduling and explore the vast potential for transformative improvements.
Live Webinar – Thursday, February 20th, 2025
The Content Strategy Challenge
Can the strategic planning process be improved by 30%? How can we make better content decisions?
In this 30-minute webinar, we delved into the challenges media companies face when developing content strategies amid rapid industry transformation.
Key takeaways:
- Understanding data-driven strategy: How leveraging data and insights can shape strategic decisions that better meet audience preferences and market dynamics.
- Enhancing collaboration and decision-making: How fostering transparency and collaboration across departments improves decision-making at managerial levels.
With a real-world case study from NRK Norway!
Jon Kindberg from NRK Norway will share first-hand experiences using Mediagenix Strategic Planning to drive organizational efficiency and transparency.
Date: Live webinar recorded on February 20th, 2025
Speakers:
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Nick Moreno Director of Thought Leadership -
Neeraj Shah Product Manager -
Jon Kindberg Systems Administrator at NRK Norway
Recorded Webinar – February 6th, 2025
The Content Value Management Challenge
Can we enhance content processing efficiency by 30 to 60%? Can we make content within the organization easier to discover?
In this 30-minute webinar where we’ll reveal the tools and tactics media companies need to optimize their content preparation and distribution processes for maximum Content Lifetime Value.
What you will gain from this webinar:
- Streamlining content delivery: How optimized workflows can increase processing efficiency by up to 60%, allowing faster content distribution across platforms.
- Centralizing content & metadata management: How a centralized approach improves data quality, boosts team motivation, and enhances search efficiency. With an example of how the Mediagenix Production Portal supports streamlined metadata and image flows between production and distribution.
- Achieving significant cost savings: How cutting rush jobs from 15% to 5% can lead to substantial savings and a faster turnaround.
Date: Live webinar recorded on February 6th, 2025
Speakers:
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Nick Moreno Director of Thought Leadership
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Dinkar Jha Product Manager -
Gabriel Mandelbaum VP Content Strategy & Management -
Gijsbert Voorneveld Management Consultant & Black Belt L6S
Recorded Webinar – December 3rd, 2024
The Content Scheduling Challenge
In this 30-minute webinar, we discussed how advanced AI-driven automation is needed to streamline scheduling and boost programming speed across various linear and streaming platforms.
Watch the recording of this webinar and discover the tangible benefits of smart automation:
- Efficiency Gains: Broadcasters experience up to an 80% reduction in time spent on repetitive tasks, enabling them to manage more channels.
- Content Validity: Automated validation ensures compliance with rights, parental ratings, and other critical standards.
- Audience Engagement: Tailored scheduling aligns with audience preferences, while predictive analytics anticipate future content demands.
- Discoverability: Improved insight into content inventory ensures that audiences can easily discover relevant and engaging material.
Date: Live webinar recorded on December 3rd, 2024
Speakers:
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Nick Moreno Director of Thought Leadership
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Michel Beke Product Ambassador -
Nikias Arts Product Manager