The Content Lifecycle Revisited

Secure your spot now for three live webinars as we explore the vast potential for transformative improvements.

Ivan Verbesselt: “We need to rely on actual data, not on guesswork.”

Watch our Chief Product and Marketing Officer in an interview with IABM upon winning the BaM Award for Monetization.

IABM Interview with Ivan Verbesselt, Chief Product and Marketing Officer for MEDIAGENIXupon winning the BaM Award for Monetization.

Watch the interview:

“I am very pleased to receive this award because whatever you do in this industry is business. We need to be able to monetize our content effectively. Ultimately, the industry will need to become more refined, not only in measuring success but also in predicting the success of content. That’s precisely what Ratings Artist is about – using a scientific approach to predict ratings, not relying on guesswork but on actual data within the system.”

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06 Nov. 2024

Mediagenix Survey Shows 55% of Media Companies Struggle with Automation and System Connectivity

MBC Group Champions Smarter Workflows to Secure the Future of Media

Mediagenix Survey Shows 55% of Media Companies Struggle with Automation and System Connectivity

04 Nov. 2024

Join us in Lisbon for our Open House!

Come to our Open House in Lisbon—organized by Ibertelco, our valued partner in Portugal. See why Mediagenix is the best scheduling decision you’ll ever make!

Join us in Lisbon for our Open House!

10 Oct. 2024

Mpowered for Life: Our Thoughts on World Mental Health Day

On this World Mental Health Day, we are thinking of our colleagues – and indeed all people - around the globe who are navigating difficult circumstances—whether due to climate forces or geopolitical tensions. At Mediagenix, we believe that mental, physical, and social wellbeing is a fundamental right—and we strive to reflect this belief in everything we do.

Mpowered for Life: Our Thoughts on World Mental Health Day

07 Oct. 2024

"Doing things right with content is important, but doing the right thing is critical."

At IBC 2024, Mediagenix CEO Fabrice Maquignon and Ivan Verbesselt, Chief Strategy and Marketing Officer, were interviewed by Martin Redhead, IABM Research Lead, following Mediagenix's win of the BaM Award for Mediagenix Strategic Planning.

11 Sep. 2024

The content scheduling challenge

In the third of a series of articles that look at the key challenges broadcasters and content rightsholders face today, Nick Moreno, Mediagenix’s Director of Product Marketing, examines the challenge of engaging audiences through scheduling.

The content scheduling challenge